An Often Overlooked Way to Use Social Media in the Wine Industry

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Published: Wednesday, December 03, 2014 08:00

An often overlooked way to use social media in the wine industryBy Steven McIntosh
Associate

Part of my consulting practice involves a lot of work with wineries. I've found that smaller wineries – those that sell less than one million cases per year – are always looking for ways to increase winery direct sales. Many ask me for advice on ways to use social media in the wine industry to gain greater access to customers, increase customer loyalty and increase sales.

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Transform or Die

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Published: Wednesday, November 19, 2014 08:00

IT organizational change must always be top of mindBy Mark Tonnesen
Associate

Organizational change – including IT organizational change – is not a "project." It's not something with a nice, neat start date and end date, with deliverables and measurable outcomes. For an organization to survive over time, organizational change must be a continual initiative or charter that is always top of mind for members of the executive team, including the CIO.

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The Secret to Selecting the Right IT Product

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Published: Wednesday, November 12, 2014 13:58

Selecting the right IT product – a proven processBy David Haedtler
Principal

The decisions made about major IT issues – such as selecting the right IT product for your enterprise – can have an enormous impact on your organization's productivity and success. That's why clients often engage our services when they're faced with making software/vendor procurement decisions. They want to ensure that the contract is awarded to the product and vendor that is the best fit, not simply to the sales person with the closest ties to the CEO or other decision maker.

For important IT decision making, such as choosing enterprise software, the secret to success is to define your selection criteria first, and then see how each of your options stacks up. Here is the proven process that I recommend:

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